Swissôtel Hotels & Resorts has launched its brand new website that aims to complement the style of the international hotel chain. Its layout reflects the company’s corporate identity in a clear, modern and contemporary design.

“The new website with its appealing “look and feel” matches our deluxe hotels and our image perfectly,” explains Petra Goetting, Vice President Marketing & Sales at Swissôtel Hotels & Resorts.

Barbara Pezzi, Director Web Marketing & E-commerce declares: “Additional functions such as RSS feeds, hotel videos and podcasts will shortly be added to our easy-to-navigate website, and will ideally complement the spectrum of services on offer. After all, the importance of the internet as a booking channel is increasing at an immense rate year-for-year. In 2007 we saw an increase of 42 per cent relative to the previous year. With the new website, we are expecting this to rise even further in 2008.”

Swissôtel Hotels & Resorts is owned by Fairmont Raffles Hotels International, a leading global hotel company with over 85 hotels worldwide under the Raffles, Fairmont and Swissôtel brands. The company also owns Fairmont and Raffles branded Residences, Estates and luxury private residence club properties.

www.swissotel.com

3/30/2008 9:11:14 AM UTC